
Geneva Wasserman is EVP, Head of Film & TV for The Story Lab with experience spanning over 20 years in roles including intellectual property attorney, creative development, marketing, and all aspects of film and television production and distribution.
Previously, as SVP of Development & Production for Conde Nast Entertainment, Geneva was the Executive in charge of production for 22 films and 9 scripted series in various stages of development and production, including the recent Netflix Original film Spiderhead starring Chris Hemsworth, Jurnee Smollett, and Miles Teller, directed by Joe Kosinski and The Great Chinese Art Heist for Warner Bros to be directed by Jon M. Chu.
Prior to Conde Nast, Geneva led the entry of ad-tech digital media company Optimad into the entertainment space, ran a film financing company (Whitener Entertainment Group), and ran a celebrity-led Hispanic-focused production company (WVE with Wilmer Valderrama).
She holds a B.A. with distinction from UC San Diego and a JD with Honors from UC Hastings College of Law.